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Heineken in Uvinum's blog


It's time to drink beer in plastic bottles?

To date, drinking beer in a plastic bottle was not a real possibility and even did not seem an attractive option for many, but the beer industry seems to be able to change this. The renowned Japanese beer brand Kirin will be responsible for changing the way beer is packaged and consumed worldwide.

The company Mitsubishi Plastics has announced that it agreed with...


The 10 most watched online drinks ads

An investigation by the Rebel video company unveiled results according to which the online advertising  videos of the beer brands Budweiser, Heineken, Carlsberg Beer and vodka Neft represent 97% of visited drinks video ads on the internet, yet they represent only 1% of the total existing drink ads available in the network.


7 perfect beers to celebrate Beer Day

This Sunday is Beer Day! At Uvinum we both like beer and wine, so let's celebrate with new ones. We incorporated the catalog of a new affiliate, Saveur Bière, specialized in French beers. Saveur Bière brings us one of the most complete beer catalogs of the world.

Are you ready to try the world?s best beers? Today we present you 7 best-selling new special beers that you...


How to pair beer well?

Luckily, nowadays we can enjoy a great range of beer flavours: sweet, bitter, somewhat spicy? that means we can mix them more efficiently with food flavours. Now, we can find ways to marry beer and food.

For example, lager marries perfectly with some fishes such as tuna, salmon, and with Sushi as it enhances the flavour of soy and raw fish. Exactly as for wine, the flavour...


Beer and running, the good allies

Beer is the favorite drink for many people when they want to cool off in hot conditions. In his study "Suitability of beer in the athlete?s metabolic recovery", Professor Manuel Castillo Garzón of the University of Granada confirms that this delicious drink has moisturizing properties and is widely used to quench thirst.


Social media beverages

New forms of marketing also make their way between among wine, beer and spirits producers, who do not get in the past and bet on social networks as a means of dissemination Who does not have a Facebook profile nowadays? Well, I do not, but that is the rhetorical question that had raised in many businessmen minds while they stay behind their stills and vats, concluding that if...


Heineken vs Budweiser: best tv beer ads

Are you a night owl? Are you an athlete? Are you traditional? Are you going for the exotic? Are you going to play it safe? Do you like risk? Sometimes you have to choose, also regarding beer. The best beer to see a good game, especially with friends, is Budweiser. However, for a night when you know where you begin but not where you'll end up at, in whichthe unexpected...